Forest Fungi

Branding/ Packaging 

Forest Fungi is a fictional brand of gourmet wild harvested dried mushrooms. The goal was
to create packaging for three varieties of mushrooms, being porcini, shiitake and mixed.

Each mushroom is unique in both their look
and taste. To show this, Ink prints where created using the forms of the mushrooms highlighting their aesthetic differences and
their earthy, organic nature. 

Along with using ink prints, the colour of each box is important in reflecting the special qualities of each kind. The porcini mushroom
is named ‘the king of mushrooms’ therefore
a deep royal blue was used to show this. Similarly with the other two, the paper was chosen to differentiate them from competition.